A complete audit at 1,500 € excl. VAT, delivered within two weeks. Technical, semantic, authority, plus visibility in ChatGPT, Perplexity and Google's AI Overviews. Written by hand, prioritised action plan, and an hour on video to go through it together.
You have probably received a 40-page PDF generated by an online tool. A list of missing tags, a score out of 100, no idea where to start.
That is not an audit, it is an export.
A useful audit answers three questions: what is stopping you ranking today, in what order to fix it, and how much work each fix represents. The rest is padding.
- 01
Technical
Full crawl, indexing, Core Web Vitals, real mobile speed, URL structure, redirects, structured data, canonicals. What Google can read, and what blocks it.
- 02
Semantic
What you actually rank for against what your customers search before buying. Cannibalisation between pages, content competing with itself, commercial queries with no page behind them.
- 03
Authority
Link profile, comparison against your direct competitors, and what it would genuinely take to close the gap.
- 04
AI visibility
Your real queries tested on ChatGPT, Perplexity and Google's AI Overviews, with screenshots. Whether AI crawlers can reach your site, how your content is served, and whether your structured data is usable by a model. Few audits include this today.
- A written report, structured by dimension, written by hand rather than generated by a tool
- A prioritised action plan, each item scored for effort and estimated impact
- Dated screenshots from the AI visibility tests
- One hour on video to go through it and answer your questions
- The report is yours, whether you work with me afterwards or with someone else
What it is not
An online tool would hand you 200 errors in alphabetical order. This report is written by hand and ordered by what matters. And the action plan is written so your current developer can execute it, so nothing in it is a quote in disguise.
Worth doing if
- Your site is at least six months old
- You have traffic but few enquiries
- You are planning a rebuild
- You recently lost rankings
- You want to know where you stand before committing to a monthly budget
Not worth doing if
- Your site is under three months old
- It has no content yet
- What you actually want is a rebuild quote
In those cases I will say so rather than sell you the audit.
- 01Scoping call, 30 minutesYour business, your competitors, what you expect from the site. I check the audit makes sense for you.
- 02AccessSearch Console, analytics, and read-only CMS access where possible.
- 03Analysis, three to five working daysCrawl, data analysis, manual testing on the AI engines.
- 04Delivery within two weeksReport and action plan.
- 05Debrief, one hour on videoWe go through the plan, you ask your questions.
Access to Google Search Console, your analytics tool, and read-only CMS access. Having these ready before the start avoids paying for setup hours.
If you do not have Search Console, tell me. It is free, it takes ten minutes to set up, and without it part of the analysis is blind.
Complete SEO and GEO audit
Sites up to roughly 100 pages. Report, prioritised action plan, AI testing, video debrief included.
For reference, French market data puts a complete audit for an SMB between 1,500 and 3,500 € in 2026, and multi-language audits typically cost 20 to 50% more.
See pricingMarket data puts a complete audit for an SMB between 1,500 and 3,500 €. Simplified technical audits start around 500 to 1,000 €, and deep ecommerce audits run from 3,000 to 7,000 €. At WebCraftDev the complete audit is 1,500 € excluding VAT.
Three to seven working days of analysis depending on site size, with delivery within two to four weeks. With me, delivery is within two weeks.
A tool gives you raw data with no prioritisation. An audit tells you where to start and why. The difference is in the action plan, not the page count of the report.
Yes. Your real queries are tested manually on ChatGPT, Perplexity and Google's AI Overviews, with dated screenshots. AI crawler access and content format are checked too.
No. The report and action plan are yours, and the plan is written so your current developer can execute it.
Access to Google Search Console, your analytics tool, and ideally read-only CMS access. Preparing these in advance avoids paying for setup hours.
A complete audit every twelve to eighteen months is enough for a stable site. A check after any rebuild or migration is essential though, because that is where the sharpest traffic drops happen.
No. An audit identifies what is blocking you, it does not fix it. It is a diagnosis. The gain comes from executing the plan, by you, by your developer, or through monthly support.
I will look at your situation and tell you whether the audit makes sense before you commit to anything.